When is the last time a brand you chose to “like” on Facebook knocked your socks off? I mean really motivated you to talk back, share, or converse in the way we are supposed to be inclined to on social media? How about on Twitter? Many of us follow brands on Twitter or are fans [...]
Today, Mashable published a story about brands shutting down the Facebook shops they had rushed to set-up. Apparently, they weren’t seeing the ROI they were hoping for. From Mashable: A Bloomberg report this weekend pointed out that Gap, J.C. Penney, Nordstrom and GameStop have all opened and closed shops on Facebook within the past [...]
Pinterest is on the lips of many social media lovers these days. Pinterest, the virtual pin board, is driving more traffic than Google+. Users can like and share images and links they deem interesting or appealing. Users can categorize others’ pins according to their preferences. Popular categories include: food and drink, fashion, home décor, and [...]
The holiday decorations and music have been out since retailers cleared out the pumpkins and skeletons from Halloween. Shopping hit a feverish frenzy as Black Friday descended upon the masses last week. And now as the masses make beelines for the malls, outlets, and local independent stores, it is time for a retail reality check [...]
