Toronto agency Zulu Alpha Kilo wants everyone to just say “NO!” to spec work. What is spec work anyway and why is it so harmful to the advertising and creative industry? Let’s talk first about what this phrase means. The full version is SPECULATIVE WORK. Speculative meaning, “engaged in, expressing, or based on conjecture […]
Here is the clip from our principal Susie Erjavec Parker talking about social media and privacy with CTV Morning Live’s Kelly Linehan.
Once again, Facebook is updating its Terms Of Service as of January 1, 2015. In the Facebook Newsroom, it’s explained that Facebook wants to put more control in the hands of its users to determine how much of our information we share and with whom. In the last couple of weeks, many people were taking […]
You have likely seen the HuffPo’s blog entry from Lisa Belkin about Yahoo CEO Marissa Mayer‘s new edict which states remote employees will be a thing of the past at Yahoo corporate offices. Instead Mayer wants “bums in seats” with the mistaken belief that this somehow improves productivity and the bottom-line. The reality in 2013 […]
What is the quickest way to make oneself an undesirable candidate for future employment? What is the quickest way to damage your brand reputation? To answer the first question, it’s as easy as writing a blog post where you slam your former employer for i) firing you over email and ii) proceed to detail your […]