Trolling and bullying? There’s a new app for that.

Yelp for people. Peeple. Because there is not enough bullying and trolling going on on the internet there’s a new app boasting that anyone (emphasis is mine) can rate you “professionally, personally and romantically” as long as they have 1) a Facebook account, 2) your phone number and 3) that they’re a real person (because trolls love to reveal themselves <sarcasm>).

I’m not going to link to this ridiculous app. It’s not just that it’s the height of irresponsibility but it borders on cruel. When did we become so “entitled” to think that people are not complex creatures capable of the full spectrum of human emotions and that one incident should serve to shame or judge us for all internet eternity.

Just a few stats on online bullying and harassment from

Cyber Bullying Statistics 2014

  1. 25 percent of teenagers report that they have experienced repeated bullying via their cell phone or on the internet.
  2. Over half (52 percent) off young people report being cyber bullied.
  3. Embarassing or damaging photographs taken without the knowledge or consent of the subject has been reported by 11 percent of adolescents and teens.
  4. Of the young people who reported cyber bullying incidents against them, one-third (33 percent) of them reported that their bullies issued online threats.
  5. Often, both bullies and cyber bullies turn to hate speech to victimize their target. One-tenth of all middle school and high school students have been on the receiving end of ‘hate terms’ hurled against them.
  6. Over half (55 percent) of all teens who use social media have witnessed outright bullying via that medium.
  7. An astounding 95 percent of teens who witnessed bullying on social media report that others, like them, have ignored the behavior..
  8. Unfortunately, victims of cyber bullying sometimes, in an attempt to fight back, can shift roles, becoming the aggressor. Often, this happens as a sort of back-and-forth between victim and aggressor which tends to continue the behavior.


Brian Solis shreds the app in his latest blog post here. “The problem here is part entrepreneurial shortsightedness and also the shameless investors who pour money into these ventures.” Hallelujah, Mr. Solis. How does an app like this get past a first meeting? HOW, people?


The PR storm resulting from the initial “EW!” factor from the general public does not promise us anything good could come out of this. The co-creators of the app are totally clueless about how inappropriate their new venture is that you can taste the venom in their online barbs at detractors. Their responses on social media give the impression that if the app were available now they would hop on it in a New York-minute to rate their critics with harsh impunity. Surely we don’t need another app or method to spread negative judgment of human beings.


Rating people just for being people. We’ve reached an all time low. No. Just no.


There is a Change.Org petition asking Apple and Google to ban the app.




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